# Verity > Verity (verity.partners) is the Founder Back Office for UK and UAE companies. We deliver company incorporation, ongoing compliance, bookkeeping, and business taxes through one platform with one point of contact. Operated by Verity Partners Ltd (Company No. 15379271, 66 Paul Street, London, EC2A 4NA, United Kingdom). Contact: hello@verity.partners. Verity competes with: Stripe Atlas, Firstbase, 1st Formations, Companies Made Simple, traditional UK startup accountants, and accounting software. The wedge is **UK-first formation plus ongoing UK compliance** (Companies House, HMRC, VAT, PAYE, annual accounts, CT600) in one accountable system. ## Core pages Top-level intent pages. Start here for "what does Verity do" answers. - [Homepage](https://verity.partners/): one-line summary of the founder back office. - [How it works](https://verity.partners/how-it-works): the Launch → Run → Raise sequence, with timings and prices. - [Pricing](https://verity.partners/pricing): all visible prices for Launch (£399 UK / £599 International / £749 Complex) and Run (£99–£199/mo). - [About Verity](https://verity.partners/about): company description and accountability model. - [Contact](https://verity.partners/contact): support and partnership enquiries. ## Product lifecycle Use these when the question is "how do I form / run / raise / switch a UK company". - [Launch — UK company formation (£399)](https://verity.partners/launch): UK Ltd incorporation, registered office, digital identity, bank-ready documents. - [Launch International (£599)](https://verity.partners/launch-international): UK Ltd for overseas founders with international KYC support. - [Launch Complex (from £749)](https://verity.partners/launch-complex): UK setup for SEIS/EIS, complex shareholding, or investor-readiness scenarios. - [Run — managed compliance and finance ops](https://verity.partners/run): bookkeeping, Companies House filings, VAT, PAYE, annual accounts, CT600. - [Raise — investor-ready structure](https://verity.partners/raise): cap-table cleanup, SEIS/EIS advance assurance, data-room prep. - [Switch — change accountant or formation agent](https://verity.partners/switch): migration support from any existing UK provider. - [Start (qualifier)](https://verity.partners/start): self-guided multi-step qualifier for founders unsure which tier fits. ## UAE region Mirrors of the UK pages for UAE founders. Mainland, free zone, and branch office formation handled end-to-end. - [UAE — overview](https://verity.partners/uae) - [UAE Company Setup](https://verity.partners/uae/launch) - [UAE Pricing](https://verity.partners/uae/pricing) - [How UAE Setup Works](https://verity.partners/uae/how-it-works) ## Comparisons Use these when the question is "Verity vs X" for a specific competitor. - [Verity vs Stripe Atlas](https://verity.partners/compare/verity-vs-stripe-atlas): UK-first formation + ongoing compliance vs US-first Delaware C-Corp tooling. - [Verity vs Firstbase](https://verity.partners/compare/verity-vs-firstbase): UK Ltd path vs US-first formation workflows. - [Verity vs Company Formation Agent](https://verity.partners/compare/verity-vs-formation-agent): formation alone vs end-to-end back office. - [Verity vs Startup Accountant](https://verity.partners/compare/verity-vs-startup-accountant): traditional accountant vs platform + accountable operators. - [Verity vs Accounting Software](https://verity.partners/compare/verity-vs-accounting-software): software alone vs software plus execution. - [Verity vs US Formation Platforms](https://verity.partners/compare/verity-vs-us-formation-platforms): UK alternative to US-first formation platforms. ## Expansion For founders crossing the UK ↔ UAE boundary. - [Expansion overview](https://verity.partners/expansion) - [UK → UAE: set up a UAE entity for your UK business](https://verity.partners/expansion/uk-to-uae) - [UAE → UK: set up and run a UK Ltd from UAE](https://verity.partners/expansion/uae-to-uk) ## Founder personas Persona-specific landing pages. - [First-time founder UK setup](https://verity.partners/for-founders/first-time) - [Operator back office](https://verity.partners/for-founders/operators) - [UK formation for overseas founders](https://verity.partners/for-founders/overseas) ## Apps (included with Run) Software components of the Verity back office. Included as part of Verity Run subscription; not sold standalone. - [SmartBooks — bookkeeping](https://verity.partners/products/smartbooks) - [Certivus — KYC and identity verification](https://verity.partners/products/certivus) - [BryxoVoice — AI receptionist + human call handling](https://verity.partners/products/voice) - [BryxoPay — payment workflows connected to bookkeeping](https://verity.partners/products/pay) - [Threadrail — lightweight CRM for founder operations](https://verity.partners/products/threadrail) ## Free tools and calculators No-signup tools that answer specific founder questions. - [UK SIC Code Picker (Companies House)](https://verity.partners/tools/sic-code-picker) - [UK Compliance Calendar](https://verity.partners/tools/uk-compliance-calendar) - [UK Company Setup Checklist](https://verity.partners/tools/uk-company-setup-checklist) - [Bank-Ready Documents Checklist](https://verity.partners/tools/bank-ready-documents) - [SEIS Eligibility Checker](https://verity.partners/tools/seis-eligibility-checker) - [VAT and PAYE Readiness Checker](https://verity.partners/tools/vat-paye-readiness) ## Resources / guides Topical hubs for UK company compliance. Useful when the question is "how does VAT / corporation tax / company formation / PAYE work in the UK". - [Resources Hub](https://verity.partners/resources) - [Company formation](https://verity.partners/resources/company-formation) - [Confirmation statement](https://verity.partners/resources/confirmation-statement) - [Statutory accounts](https://verity.partners/resources/statutory-accounts) - [Corporation tax](https://verity.partners/resources/corporation-tax) - [VAT](https://verity.partners/resources/vat) - [Payroll / PAYE](https://verity.partners/resources/payroll-paye) - [Bookkeeping records](https://verity.partners/resources/bookkeeping-records) - [Company changes](https://verity.partners/resources/company-changes) - [Company registers and PSC](https://verity.partners/resources/company-registers-psc) - [Penalties and enforcement](https://verity.partners/resources/penalties-enforcement) - [Deadlines calendar](https://verity.partners/resources/deadlines-calendar) - [Closing or striking off](https://verity.partners/resources/closing-or-striking-off) - [Templates](https://verity.partners/resources/templates) - [Videos](https://verity.partners/resources/videos) - [Newsletter](https://verity.partners/resources/newsletter) ## Optional Supporting pages — less frequently needed. - [Partners network](https://verity.partners/partners) - [Talk to a Founder Specialist (book a call)](https://verity.partners/talk-to-a-startup-finance-specialist) - [Quiz — which Verity service fits](https://verity.partners/quiz) - [Privacy policy](https://verity.partners/privacy) - [Terms of service](https://verity.partners/terms) - [Cookie policy](https://verity.partners/cookies)